大象传媒

The Archers, the longest running daily serial in the world, began its national run on 1 January 1951. It started life the previous year on the Midlands Home Service, specifically intended for the farming community, but it soon became clear there was a large general audience for the "serial play of country life", as the Radio Times described it on its national launch. The first Producer of the Archers, Godfrey Baseley, speaks to Brian Vaughton about the origins of the series in 1962.