大象传媒

Alan Dedicoat, known as the Voice of the Balls on the National Lottery programme, offers voiceover tips to Paddy Ashdown in a potential new career.

The former Liberal Democrat leader is then tempted to help make a trail for the 大象传媒's leading lunchtime political programme, after revealing he has already made one for his local radio station, 大象传媒 Somerset Sound, but he will not get involved in advertisements.