大象传媒

Very few men, perhaps our very own Martin Ballard when he's doing panto, will understand the importance of a good fitting bra.

You may remember a while back we reported on 100 years of the first bra made by Marks and Spencer and how the company has built a reputation for it's around bras and knickers not to mention men's pants.

At that time Linsday from Brown's Lingerie in Leicester's Francis Street got in touch to talk about the perfect bra fit and invited producer Sophie in for a measurement.

Jonathan couldn't turn down the opportunity either. So on behalf of all the men out there, what is the secret of the perfect bra? They went to investigate.