大象传媒

Meet Banzz, the 'Mukbang' YouTube star with two million followers who earns money for eating online.

The popular craze - where people watch others, live-streaming themselves eating huge amounts of food, often for virtual currency - is helping South Korean's overcome a social stigma.

Eating alone is traditionally considered shameful in Korean society. Now, with faster-paced lifestyles and more South Koreans living on their own, people are turning to Mukbang for a dining companion.

(Photo: Banzz eating black bean noodles,Credit: Banzz YouTube channel)