大象传媒

Thousands of new consumer products are launched every year, and most end in failure. These flops are rarely discussed, and quickly forgotten. The Museum of Failure in Sweden is taking a different approach, showcasing some of the world's most flawed products and services. Ruth Alexander talks to curator Samuel West, and some of the product designers, about what we can learn from commercial mistakes.

Producer: John Murphy

Image: The 1957 Ford Edsel parked outside the Museum of Failure in Helsingborg, Sweden Credit: 大象传媒