大象传媒

If you want to look on trend for Halloween, then a spine-tingling homage to the Day of the Dead is the way to go.

"It's a huge trend at the minute, although not actually anything to do with Halloween," Norfolk artist Kate Elgood said. "The beauty of the look is that it can be as simple or ornate as you wish."

The intricate skull design has its origin in the Mexican festival that remembers those who have died.

During Halloween 2017 people in the UK spent an estimated 拢52m on fancy dress, 拢14m on cosmetics and 拢10m on pumpkins, according to market analysts Mintel.