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The Punjabi embroidery firm with global reach

Indian men and women are known around the world for wearing richly coloured fabrics adorned with intricate embroidery often done by hand.
But tunics and dresses are not the only products created from this highly-skilled needlework.
Military and police badges are made in a similar way.
Twenty years ago, one man in a small city in Punjab founded a business which now provides those badges to servicemen and women across the globe.
The 大象传媒鈥檚 Nishi Sunder went to visit him.
(Image: Military badges, Credit: 大象传媒)

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Duration:

4 minutes