Lottie Tomlinson
CEO Adam has signed up a brand new social media influencer, 21-year-old Lottie Tomlinson. She already has over three million followers, and Adam wants to impress her.
Adam and the team get to work on a collection for 21-year-old Lottie Tomlinson, the latest social media influencer to sign up to the brand. The young star already has over three million followers, and Adam wants to impress her with a trip to Ibiza to shoot the campaign for her new range.
After working closely with the design and buying teams, some of Lottie鈥檚 samples arrive for both her and Adam to sign off. While Lottie is ultimately happy with the collection, Adam is concerned the designs are very niche and may not prove as popular or make as much profit as Lorna Luxe鈥檚 collection.
Meanwhile the creative and marketing teams start planning the campaign shoot in Ibiza. With five other social media influencers invited as well as Lottie, the team have their work cut out to make sure it鈥檚 an Instagrammable experience for all. But when things move at fast-fashion pace, mistakes can happen, and senior creative Hollie struggles to keep her head above water on the shoot. Will she pull it off? And after the expense of the shoot, will Adam make a profit?
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Credits
Role | Contributor |
---|---|
Executive Producer | Nick Hornby |
Executive Producer | Sarah Eglin |
Series Producer | Kate Siney |
Production Company | Optomen |