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How TV inspires audiences in Cambodia to adapt to increasingly extreme weather - 大象传媒 Media Action
The series showcases easily replicable and affordable techniques that people can use to protect themselves against the effects of extreme weather, such as flooding and drought. It also explores the reasons that may prevent people from planning for extreme weather in the first place, such as financial worries or a lack of confidence in trying something new.
The show focuses on a different region each week, exploring the weather challenges most relevant to people in the area, and pairs local experts with those experiencing problems to explain how simple steps can lead to life-changing results. Topics covered include early warning flood systems, drinking water storage methods, and grafting plants together to make them more resilient to drought and pests.
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