The trouble with winning: Cath Bishop
Why our obsession with 'winners' and 'winning at all costs' is holding us back.
Why our obsession with 'winners' and 'winning at all costs' is holding us back, with Cath Bishop 鈥� a three-time Olympic rower who won silver at Athens in 2004. She was also a diplomat and is now a business coach and author.
Cath argues that our fixation on winning is overhyped and outdated, and she explains why the world needs an evolved attitude of cooperation to enable us to reach our potential in a more meaningful and sustainable way. In her new book The Long Win she challenges our cultural obsession with the concept and argues that it's time to redefine what success means. She explains why winning isn't even working for many of the 'winners' and why the 'win at all costs' mentality squashes creativity in sport, business, politics and education.
