大象传媒

New Orleans is a one off when it comes to cities, so it's no surprise its public service announcements strike a different tone. This year, even though the pandemic has meant that the Mardi Gras celebrations in February are cancelled, neighbourhood personas in native costumes are part of a local government appeal to a hesitant general public to roll up their sleeves and get the Covid-19 vaccine.

Laura Mellem is the public engagement officer for the New Orleans office of Emergency Preparedness.

(Picture: New Orleans, the vaccination campaign instead of usual Mardi Gras, 2021 Credit: City of New Orleans, courtesy of Crista Rock)