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Why is Indian epic 'RRR' such a global hit?
It's India's most expensive film ever - but 'RRR' has more than rewarded its makers with a worldwide box office so far of $US 175 million.
As well as becoming a fan favourite in India, 'RRR' ( which stands for 'Rise, Roar, Revolt') also been a hit as far afield as the USA and Japan.
Set a century ago and made in the Telegu language, the action epic is the fictitious story of two real-life revolutionaries who fight against British colonial rule in India.
Tom Brook and the 大象传媒 Talking Movies team spoke to director S.S Rajamouli about the secrets behind the film's success.