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The swing voters who’ll decide the next election

Next week millions of voters will go to the polls so who need's winning over?

Next week millions of voters will go to the polls as more than 8,000 council seats in England are contested in the local elections – the most significant gauge of public opinion before Rishi Sunak faces Keir Starmer at a general election. And behind the scenes, politicians and pollsters are desperately trying to figure out exactly who they need to win over, and how they can do it without losing their core supporters.

Guests:

- Lara Spirit, Red Box reporter, The Times.

- Peter Kellner, former president of YouGov.

Clips: Sky News, GB News, The New Statesman, LBC, ´óÏó´«Ã½ News, Channel 4 News.

This podcast has been acquired by the ´óÏó´«Ã½. It is not complied by ´óÏó´«Ã½ Editorial Standards but covered by the Ofcom Broadcasting Code.

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30 minutes