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Taylor Swift: Queen of the Super Bowl?
Music journalist Will Chalk digs into how Taylor Swift has taken over the narrative of America's biggest sporting event.
She's not performing or, even, definitely showing up - so why all the hype around Taylor Swift at the Super Bowl? To find out, music journalist Will Chalk enlists the help of 大象传媒 Sport Correspondent Nesta McGregor in Las Vegas, British NFL podcaster Aisling Byrne-Hansen and professor of music marketing David Allan in Pennsylvania. Together, they discuss the impact the pop star is having on the NFL, what it means for female fans and whether she's throwing shade on Usher.
