大象传媒

Seventy years after he first fronted a wildlife programme, Sir David Attenborough is keenly aware of the impact they can have.

"The world would be in a far, far worse situation now had there been no broadcasting of natural history," he said.

In September 2024, the 大象传媒 is marking the 90th anniversary of the home of natural history programming - legendary programmes like Planet Earth, Blue Planet and Life on Earth.

And who better to look back and reflect on their influence over the years than Leicester's very own Sir David Attenborough.

Sir David has been speaking to the 大象传媒's Jonathan Holmes.