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The Media Show: Secrets of the Celebrity Interview

The journalist who specialises in getting megastars to say things they’ll later regret, devising TV formats that are global hits, and can you teach creativity?

Decca Aitkenhead is the Chief Interviewer of The Sunday Times and has interviewed countless big names, from Hillary Clinton to Madonna. As she wins yet another award for her writing, she reveals how she does it – and why body language is the key to getting the rich and famous to say things they might later regret.

Also in the programme, we meet the creators of two TV formats that have been sold around the world. And can you teach creativity? The creative genius behind some of the world’s most celebrated adverts says you can.

Presenters: Katie Razzall and Ros Atkins

Guests: Decca Aitkenhead, Chief Interviewer, The Sunday Times; Matt Bennett, Senior Executive Producer, Shine TV; Dean Nabarro, Co-founder, Magnum Media; Sir John Hegarty, Advertising Executive, The Garage Soho.

Available now

23 minutes

Last on

Thu 25 Apr 2024 23:06GMT

Broadcasts

  • Thu 25 Apr 2024 09:06GMT
  • Thu 25 Apr 2024 23:06GMT

Podcast