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Watford Women

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A Vote BoxA Vote Box
Could the forthcoming election be won by the party which targets women more in its election campaign? Our Political Correspondent Iain Watson has been finding out.

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What did the Watford women say about their candidates once they left the room? Iain Watson reports. The prospective candidates for Watford react to the comments made.

Both of our Watford women groups come together to meet the prospective candidates who will be standing for the Watford constituency.

We talk Civil liberties with our focus groups of Watford women voters who discuss the pros and cons of the law - and how terror might influence the way they vote. Polly Billington listened in...

What do younger women voters from Watford think about the pre-election campaign so far?

Iain Watson looks at issues which concern younger women in Watford when it comes to vote?

Women from Watford discuss the pros and cons of New Labour and whether the party still appeals to them.
Location of Watford

Location of Watford
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The three main parties will be battling for women's votes at the forthcoming election. Opinion polls show that older women are amongst the most likely section of the population to vote, but are more fickle than men of a similar age. Those who voted Labour in 1997 and 2001 are far less certain to do so now.

By contrast, young women tend to be far more disillusioned with party politics and need persuading that it's worthwhile voting at all.

So we asked Opinion Leader Research, a market research company, to conduct focus groups with both older and younger women to explore their concerns - and to see which party could inspire them. We wanted to test whether the policies that are meant traditionally to appeal more to women - such as childcare or schooling - were really uppermost in their minds, or whether the parties' policies on immigration, taxation or the economy were more of a priority.

Why Watford? This is a seat that will be vigorously contested by all three main parties. It's held by Labour with a 5,500 majority, with the Conservatives in a good second place. But the LibDems now control the local council and are optimistic about their prospects, too.
You can listen to the focus groups we carried out in January and February here, and we will be visiting this constituency again in March to find out how the continuing campaigns are influencing - or failing to influence - women voters.


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