大象传媒

大象传媒 World Service

Governance

Compliance and accountability

Freedom of information

Like other public bodies, 大象传媒 World Service is subject to the UK Freedom of Information Act. Twenty-four requests for information were lodged under the terms of the Act during the year ended 31 March 2009. This represented a significant increase on the previous year's figure of nine requests. Requests for information covered such topics as international offices, ethnicity, employment information and operational costs. All but one were responded to within the deadlines laid down in the Act. The Head of Governance & Public Affairs conducted a further three internal reviews of information requests made to other parts of the 大象传媒.

Data protection

大象传媒 World Service received one request under the UK Data Protection Act. During 2008/09, 180 大象传媒 World Service staff attended face-to-face training sessions on the Data Protection Act. A further 1,520 staff completed a data protection online training module. During the year under review, one handheld mobile device was lost, with the resultant risk of a data breach. The device was immediately disabled remotely.

Complaints

大象传媒 World Service wants to be open, responsive and accountable to its audiences. The handling of complaints demonstrates its commitment to these principles. The complaints handling policy operated at 大象传媒 World Service is the same as that for the wider 大象传媒. 大象传媒 World Service receives a lot of feedback, both negative and positive, but considers something to be a complaint if it is a specific criticism of 大象传媒 editorial judgment or controls that expects a response and, implicitly or explicitly, would like things to be changed. Complaints are also handled which deal with non-editorial issues such as audibility.

Depending on the nature of the complaint, replies are sent from the relevant department or a senior 大象传媒 World Service editor.

During the year, 大象传媒 World Service handled 49 complaints on a wide range of issues, including allegations of political bias, factual errors or inaccuracies on websites, poor use of language and excessive or insufficient coverage of news events.

Fifteen of these complaints were upheld and in these cases editors were made aware of shortcomings and required to make sure lessons were incorporated into future output. The 大象传媒 decision not to broadcast the DEC/Gaza aid appeal generated some negative reactions from contributors, international audiences, online users and the international press. More than 16,000 people contributed to an online debate on the subject via the World Have Your Say programme. The impact of the decision was most acute in the Arab world, affecting perceptions of 大象传媒 Arabic.

Complaints alleging a serious breach of 大象传媒 editorial standards may be escalated to the 大象传媒's independently run Editorial Complaints Unit (ECU). Finally, an appeal may be made to the 大象传媒 Trust's Editorial Standards Committee (ESC). Four complaints were handled by the ECU (two upheld, one rejected, one partially upheld), three appeals were subsequently taken by the ESC.

One involved a piece of inaccurate text not having been removed from 大象传媒 World Service websites.

Another, which was not upheld, concerned an article carried on the Russian service website, bbcrussian.com.

The third concerned an edition of Outlook on the English Network, alleging one-sided presentation of a controversy about Sharia law. In this case the committee acknowledged the real difficulties of conveying complex positions in a short item; however, it found that additional context was needed and that the item would have benefited from a broader range of voices and had therefore breached the 大象传媒's own impartiality and accuracy guidelines.

大象传媒 World Service is represented on the 大象传媒's Complaints Management Board, which takes regular reports and promotes the learning points arising from them.

Further information about the 大象传媒's complaints management process and a selection of responses is published on . The 大象传媒 Trust publishes appeal findings on its own website, .

Donations and gifts

大象传媒 World Service does not make political donations or gifts. The Financial Memorandum with the FCO does permit 大象传媒 World Service to make gifts of equipment subject to no single item exceeding 拢50,000. Government accounting guidelines on gifts must be followed. However, no gifts of equipment, services or cash were made during the year.

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