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Output and performance measures
5 Revenue Earning
These figures refer to gross revenue – not net profit. They reflect the additional revenue generated by 大象传媒 World Service Broadcasting from sources other than the FCO Grant in Aid. They also include income generated by the 大象传媒 World Service Trust, a charitable company associated with the 大象传媒 World Service which was established during 1999/00.
1999/00
Actual
£m
2000/01
Target
£m
2000/01
Actual
£m
大象传媒 World Service 4.7 4.7 5.1
大象传媒 World Service Trust 3.8 4.6 4.7
8.5 9.3 9.8
The 大象传媒 World Service figure includes turnover from the 大象传媒 World Service shop of £0.6 million (1999/00 £0.5 million). The shop is now operated by another 大象传媒 division and therefore this income does not appear in the World Service financial statements.
 
These figures exclude any quantification of benefits in kind, for example gaining rebroadcasting agreements with local partners around the world, which increase the 大象传媒 World Service's audience reach at no additional cost.
 
 
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