大象传媒

Following a period of public consultation, the 大象传媒 has published its distribution policy setting out seven high level conditions for the 大象传媒’s distribution activity.

These conditions govern the way the 大象传媒 distributes its services and content on third party distribution platforms:

• Prominence - the placement of 大象传媒 content and services relative to those of other providers should be in line with audience needs and expectations
• Editorial control - the 大象传媒 should retain editorial control of its content and its placement
• Branding and attribution - users should be able to easily identify which content on a platform is provided by the 大象传媒
• Quality - users should be able to enjoy a high quality experience of 大象传媒 content and services
• Data - the 大象传媒 should have access to data about the usage of its services
• Free access - users should incur no incremental cost to access 大象传媒 content and services
• Value for money - 大象传媒 distribution arrangements should maximise cost-effectiveness of distribution to the licence fee payer.

The publication of this policy is a requirement of the 大象传媒's current regulatory framework.

The 大象传媒's process for dealing with requests for distribution is set out in a separate guidance document. The current version of that guidance document can be found below.

Read the distribution policy and the guidance below.