大象传媒

Following a full Public Value Test, the Trust approved on 24 January 2008 the launch of the Gaelic Digital Service on cable, satellite and broadband, but not Freeview at this time.

In order to ensure both value for money for licence fee payers, and that the service meets the needs of the target audience in the best way, the Trust has decided that the service will be subject to review before digital switchover commences in central and northern Scotland in 2010. The review will look at the actual performance of the service in achieving public value, including reaching a wider audience, and will consider launch on Freeview.

In order to protect access for current users the Trust has concluded that the Gaelic Zone on 大象传媒 2 will continue for the foreseeable future.

The Trust's decision is given in full below.

锘縏he Trust received the following responses to its provisional conclusions from 大象传媒 management, organisations and members of the public.

锘縋lease see the supporting evidence page for all other documentation relating to the consultation.