The Trusted News Initiative is a partnership, founded by the 大象传媒, that includes organisations from around the globe including; AP, AFP, 大象传媒, CBC/Radio-Canada, European Broadcasting Union (EBU), Financial Times, Information Futures Lab, Google/YouTube, The Hindu, The Nation Media Group, Meta, Microsoft, Thomson Reuters, Reuters Institute for the Study of Journalism, Twitter, The Washington Post, Kompas 鈥� Indonesia, Dawn 鈥� Pakistan, Indian Express, NDTV 鈥� India, ABC 鈥� Australia, SBS 鈥� Australia, NHK 鈥� Japan.
TNI members work together to build audience trust and to find solutions to tackle challenges of disinformation. By including media organisations and social media platforms, it is the only forum in the world of its kind designed to take on disinformation in real time. Our most recent conference took place in London and Delhi in March 2023 鈥� you can watch all of the sessions again here.
What we do
- Fast alert against the most harmful disinformation
- Discuss trends
- Media education and shared learnings
- Engineering solutions
Blogs
How six of Norway鈥檚 biggest media organisations came together to provide free fact checking to audiences who don鈥檛 visit fact checking sites.
The best insurance against misinformation is strong journalism.
How journalists can tackle climate change disinformationFrom denial to 鈥渄elayism鈥�, bad information about climate change can take many shapes and forms. How do you go about tackling them all?
Top tips for global fact checkers from AFPAFP Fact Check's Deputy Chief Editor Sophie Nicholson offers her tips for fact checkers around the world.
First Draft: Election disinformation tactics and strategiesIn the first of a two part blog on disinformation and elections from First Draft, Esther Chan writes about how journalists can tackle the problem.
Laura Ellis, the 大象传媒's Head of Technology Forecasting, shares insights about Project Origin's work on media provenance.
EBU view: 100 years of public service mediaEBU Director General Noel Curran writes about the role members play in protecting democracy as they celebrate 100 years of public service media.
Five ways journalists can combat misinformation大象传媒 Monitoring's Rebecca Skippage shares tips on getting good quality information to our audiences.
How not to amplify bad ideasAmplification is the idea that journalists bring undue attention to things that are fringe, extreme but very harmful. So how can we avoid it?
How you can fight 'fake news'World Service cyber reporter and fake news expert Joe Tidy discusses the perils of misinformation and how colleagues can educate themselves.
Facing the information apocalypseFirst in a series of blogs by TNI partners is Radio-Canada's Jeff Yates from the French language misinformation busting team.
Trust in News 2022
Conference Introduction大象传媒 Director General, Tim Davie introduces this year's conference followed by an exclusive preview of what's to come.
Conference HighlightsAn overview of 2022's two day virtual conference on fighting disinformation.
Information warfare: Russia and UkraineHow disinformation has spread during the conflict.
Is seeing believing? A visual debunking masterclassHow to check video and photographs with real examples.
The latest RISJ research revealedResearch from Reuters on news brands and reaching those with misinformed views.
Big tech鈥檚 part in the fightThe major players explain their part in tackling disinformation.
Voting for truth 鈥� The challenge for democracyJournalists tell us how they hold power to account.
Show and Tell: Rise of the splinternets大象传媒 Blue Room demonstrate how countries are creating their 'nationalised-internets'.
The role of the News LeaderJamie Angus, Senior News Controller for 大象传媒 News, explains strategy to beat disinformation.
Climate Change: Sifting for truthHow we can help audiences to understand the climate crisis and separate fact from fiction.
Is truth being drowned out?Equipping audiences to distinguish between facts and fakes.
It鈥檚 all about the numbers 鈥� a stats and data MasterclassUsing the right data, in the right way to tell stories.
When journalists become the targetOnline spaces are increasingly hostile environments for journalists and fact-checkers. What can be done to safeguard them?
The power of the machine 鈥� harnessing AI to fight disinformationHow technology is being used to fight the spread of fake news.
What next?The future of the fight. We finish the Trust in News Conference 2022 with a look to the future.
Trust In News 2021
Trust in News: Conference highlightsAn overview of the Trusted News Initiative's three day conference on tackling disinformation.
The view from the frontlineJon Sopel, 大象传媒 North America Editor is joined by 大象传媒 Director General, Tim Davie and Rasmus Kleis Nielsen, Director of the Reuters Institute.
Young people: The first line of defenceWhen misinformation enters the home, it鈥檚 often down to the young people to separate fact from fiction, to keep their relatives safe.
The tech giants鈥� roleRory Cellan-Jones, 大象传媒 Technology Correspondent speaks to the social media platforms about their part in turning the tide on disinformation.
A fact checking masterclassLearn from those on the frontline about how to debunk stories and the critical questions to ask.
Engaging hard to reach audiences How to win trust and engage hard to reach communities.
Provenance in news workflows A technical approach to combating disinformation.
Labelling lies: The practical challenges How should debunked or fact checked information be presented?
The threat to democracyHow journalists can hold politicians to account when they don't play by the rules.
The human cost of disinformation Learn how to reduce the threat and psychological trauma.
What's next?How news organisations can rebuild trust and tackle the next disinformation challenges.
The conversation continuesFuture plans with Eric Horvitz, Chief Scientific Officer at Microsoft and Jessica Cecil, 大象传媒 Trusted News Initiative Director.