Responding to feedback
Feedback may be asked from the In business, a client is a person or organisation that wants a product manufactured, eg a retailer., The group of people a product is made for. and other experts in the market.
Client feedback
A designer鈥檚 initial design may not be exactly what the client had imagined, so feedback is vital to help adapt and improve the product. The client will have a clear idea of what the users of the product, known as the target market group, are looking for and may be able to give the designer feedback about changes they want to be made.
The client may have a particular branding style or a range of existing products that the designer needs to think about or include. As the client is paying for the services of the designer, the client鈥檚 wishes should be considered at each stage of the process.
Target market feedback
A group of potential users of the product can be given a The first working model of a design used for testing, development and evaluation. to test. These user trials aim to get honest and critical opinions from a range of people. When numerous people are asked for opinions, it is important to ask questions that can be quantified to provide information that can be To examine in detail. using spreadsheets and A sequence of logical instructions for carrying out a task. In computing, algorithms are needed to design computer programs.:
- Information that can be measured or calculated numerically. is information that can be measured and written down with numbers, eg length.
- Data that cannot be shown in numbers, only words. For example, the colours of cars in a car park. is information that cannot be measured and is often based on opinion, eg favourite colour.
Being able to create charts and graphs means data can be looked at quickly and can be shared with other people in a simplified form, as .
Example
Electricity used to power a kettle over a year can be plotted on a A type of graph showing values that are represented by rectangular bars., which gives the In business, a consumer is a person who uses a product and may also buy it. a visual diagram of their electricity use and peaks. Below is an example of electricity used to power a kettle to heat water for a company:
Analysis:
- the use of electricity decreases from January to July and is at its lowest in July
- the use of electricity increases from July through to December
The decrease in use of electricity could be linked to people drinking fewer hot drinks in the warmer months.
Question
A student is planning on making a watering device for gardeners. To identify if there is a need for such a device they research rainfall in the UK. The A chart showing values that are represented as proportionately sized slices of pie. below shows average monthly rainfall figures for the UK. Identify any patterns in the data within the pie chart.
- most rain fell in April
- there was no rain in July
- winter and spring months were the wettest
- summer months were the driest
- over 50 per cent of rainfall was from February to May
Expert opinion
Professionals in industry can provide insightful and appropriate feedback. They could have experience of how to make improvements, or how a product can be cheaper or easier to make.
Being able to reflect on data in a positive way is a key skill of a designer. Working When two or more people work together to achieve a goal. can help people see the viewpoint of others and improve creativity.