Jay Sean ft. Nicki Minaj - '2012 (It Ain't The End)'
If I was involved in the organisation of the next Olympic Games, I'd be finding this song a bit worrying. I mean all this banging on about 2012 being the end of the world. Do they know something we don't? And if they do, and the world IS going to stop in just 26 short months (or thereabouts, the mystical predictions claim it'll happen on December 21st), wouldn't that make a sporting tournament feel a bit redundant? Even a really big one?
OK, there's a certain thrill to being the last gold medallist ever, I spose. But it would pale pretty rapidly if, during the discus or the high-diving final, the planet suddenly stopped spinng and we all fell off.
You'd feel fairly foolish running up to anyone and waving your medal in their face, given the circumstances. And they would be too busy screaming and trying to hug a loved one to pay much attention. So let's hope it's all fooey.
(. Why's he having a night out in Toyko with Mel B?)
(And here's Jay performing '2012' and a Nicki Minaj cover in the Live Lounge for 1Xtra.)
This isn't fooey, of course. It's a half-way point between super-stoopid hip hop club banger and super-optimistic, dance-huggy, arms-in-the-air, er, club banger. There's a brief respite from all the club banging in order for Nicki Minaj to purr some stuff about seizing the moment, and why it's important to let Lil Wayne out of prison. And then we're back to the party.
It must be an amazing party too. It's the kind of party you have to sing about while you're experiencing it. You have to sing about how much of a brilliant party you're going to have, how you're intending to party as if the apocalyptic events which are due in a year or two are already here (but haven't quite started yet, and therefore no-one is crying or running home to their mums) and how you are literally going to stay up until SIX O'ACTUAL CLOCK.
Which is WAAY past everyone's bedtime. That's how wild things are gonna get.
I particularly like the idea that the party is going to be a night which will "go down in history" in the context of, y'know, there not being any more history soon. That's a nice touch.
The question is, if the world is indeed about to end, is this the kind of song you'd want to have your final dance to?
And the answer to that question is no. It's a nice enough song, but it's not exactly Earth-shattering.
Download: Out now
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(Fraser McAlpine)
"I'm not in love with it but it's a good tune."
"A great summer song, it's catchy and has a great dance vibe."
"He's generic as generic can be, and a poor substitute for something better than him."
Comment number 1.
At 20th Oct 2010, OddOne wrote:I began reading this Blog post thinking: If this gets any more than two stars then it's an outrage.
I have come to the conclusion three is more than two.
[OUTRAGE]
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Comment number 2.
At 20th Oct 2010, katstevens wrote:OH MY GOD PANIC ARGH seriously if the Olympics do not happen then I will be SERIOUSLY UPSET DUDE. There is only one thing I love more than pop music and that is COMPETITIVE SWIMMING and Fraser you have just made me very very afraid.
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Comment number 3.
At 21st Oct 2010, Haducon2 wrote:TRIPE!
2 stars only because of Nicki Minaj and my now creepy obsession with her which has occured from nowhwere...
I'm still reeling over the flop of the amazing 'Your Love'
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