Paper Monitor
12:30 UK time, Friday, 1 February 2013
A service highlighting the riches of the daily press.
Continuing on from yesterday's theme, asking why there was a big then-and-now picture of Antonia de Sancha on page 13 of the Daily Telegraph and page three of the Daily Mail on Thursday, it seems - for reasons that still escape Paper Monitor - some editors really want this 20-year-old story to resurface.
Because both papers revisit it today.
- the kiss-and-tell lover who brought down David Mellor? the Telegraph asks, and in the absence of any development, decides to check in with Max Clifford, "then king of kiss-and-tell PR".
Mr Clifford doesn't really have anything to add either, other than point out how others have made more of similar scandals.
It very much depends on the individual - on what they want. Bienvenida Buck, who had the affair with Sir Peter Harding, Chief of Defence Staff, made an awful lot of money out of books and television. Rebecca Loos obviously made hundreds of thousands of pounds and had a year or two of being on TV [after details emerged of an alleged affair with David Beckham].Imogen Thomas has done quite well from the Ryan Giggs situation in terms of work and modelling. It gives these people a platform, notoriety. But it also depends on public perception - do the public warm to them.
Meanwhile over at the Mail, Jan Moir uses the story to warn "indiscreet mistresses" .
At least the Guardian seems to be stumped by the non-story.
is Roy Greenslade's take on it, surmising "there simply was no point to it beyond demeaning the woman".
Paper Monitor wonders whether the photos will make a third appearance over the weekend.
The 
