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Episode 4
4/4 Steve Punt on the history of advertising and the gimmicks used to get press coverage.
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Episode 3
3/4 Steve Punt examines characters and competitions in the guide to great advertising stunts.
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Episode 2
2/4 An amusing look at how new technology has influenced the nature of promotional gimmicks.
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Episode 1
1/4 A guide to the greatest advertising stunts and gimmicks of recent times.