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Episode 3

Episode 3 of 4

Award-winning comedy about the 大象传媒. Former head of output Anna Rampton has been crowned director of better, but no-one on the management team is quite clear what the job entails.

Former head of output Anna Rampton has been crowned director of better. No-one on the management team is quite clear what the job entails, but one thing is certain - whatever it is, the concept of better needs to be announced to the world at large.

Tracey Pritchard, senior communications officer, suggests an event in the 大象传媒 Radio Theatre, but brand manager Siobhan Sharpe has altogether more awesome ideas - none of which involve the words radio or theatre. She encourages the team to think big and global, champagne and celebrities. Now it's just down to Anna Rampton to sell herself and the idea of 'betterness' globally.

Elsewhere, format-entertainment executive David Wilkes continues his seemingly unstoppable rise through the organisation with some surprising job news, and the 大象传媒 mega-hi-tech software programme Syncopatishare (designed to make life easier for busy executives) is proving difficult to master. Especially for ex-intern Will.

Finally, director of strategy Simon Harwood comes up with a brand new management structure for the 大象传媒, which is essentially the old one rotated 90 degrees - one which threatens to put the director of better bang in the centre of things and head of values Ian Fletcher right at the margins. But Ian offers up an alternative and altogether more creative vision.

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29 minutes

Audio described

Last on

Sun 10 May 2015 23:40

Credits

Role Contributor
Ian Fletcher Hugh Bonneville
Tracey Pritchard Monica Dolan
Siobhan Sharpe Jessica Hynes
David Wilkes Rufus Jones
Anna Rampton Sarah Parish
Lucy Freeman Nina Sosanya
Simon Harwood Jason Watkins
Neil Reid David Westhead
Jack Patterson Jonathan Bailey
Jerry Guildencrantz Ivan Gonzalez
Matt Taverner Daniel Ings
Izzy Gould Ophelia Lovibond
Ben Rosenstern Max Olesker
Will Humphries Hugh Skinner
Narrator David Tennant
Herself Mary Beard
Benedict Cartwright Simon Bubb
Himself Evan Davis
Herself Sophie Raworth
Himself Alan Yentob
Producer Paul Schlesinger
Director John Morton
Writer John Morton
Executive Producer Jon Plowman

Broadcasts

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Meet the Staff

Meet the team working alongside former Olympic head of deliverance Ian Fletcher.