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Apprentice Insider

Ben Rawson-Jones, Blog Editor | 12:20 UK time, Wednesday, 4 May 2011

Welcome to the new Apprentice Insider blog!

The Apprentice Insider. The official blog

We'll be here throughout Lord Sugar's latest quest to听find his next apprentice听- equipped with exclusive news, gossip, games,听vids, interviews... and some quite shaaaaameful attempts at humour. Your eagle-eyed observations听are definitely听needed and appreciated, so please post away in the Comment section below the blogs, tweet and natter away on our new on Facebook.听Not all at once though, or else you'll end up with fingers resembling those bargain bangers churned out by the boys last year!

The new series of The Apprentice听storms onto听大象传媒 One this Tuesday at 9pm, with the added bonus of the second episode being shown the very next evening at the same time. Prepare yourself for plenty of 'juicy' action (hint hint!) and shocking team name suggestions in the first episode, with Lord Sugar revealing all the details of the brand new prize on offer.

Amidst all the crafty business strategies, there's also a spot of juggling, an orange with an identity crisis and perhaps the most amusing use of boxing analogies on mainstream telly ever. You'll be knocked out by them... (and if you think that pun was appalling, just wait until the opening moments of Ep 2!)

The press launch for the new series听has already taken place, with the screening of the series premiere culminating in a rousing round of applause from the journos in attendance. It's a good job that the reception was so positive, as Lord Sugar and his trusty advisers听Karren Brady and Nick Hewer were听all sitting in the front row. As several candidates found out last year - you don't want to incur their wrath.
But which one candidate will win over the trio in Series 7? You can size up the hopefuls right now by watching all their audition clips. The search has almost begun - and we hope you'll join the Apprentice Insider for听what promises to be a fun and thrilling听journey.听
We'll be back with more news in almost the same amount of time than it takes Nick to raise one of his legendary eyebrows in reaction to a candidate clanger...

Comments

  • Comment number 1.

    Cant wait to see the obnoxious egos competing and stabbing each other in the board room

  • Comment number 2.

    I am so excited about this series !!!! and I have worked with Helen Milligan in a birmingham office and I can't wait to see her on the show, she is the most hardworking and determind person, she was the only one who would be working after hours or on weekends..... Good luck Helen, you deserve to win!!!!!

  • Comment number 3.

    and here's hoping for some fantastic quotes again this year. 鈥淚f i was an apple pie, the apples would be orange鈥, Alex

  • Comment number 4.

    Yes time for the best reality show on TV. Stuart stole the show last year but got rumbled late on. I wonder if Alan has had his BS detector sorted this year.

  • Comment number 5.

    kip_star I agree with your comments on Helen Milligan!
    Join her support page here
    :-)

  • Comment number 6.

    really glad the new series is here. Bring on the fun and the tantrums

  • Comment number 7.

    Edwarddoes not fit the mould..get rid of him

  • Comment number 8.

    Capitalism = how to screw everyone else over for a buck - it makes bad people worse and good people bad. An insane ideology the more you think about it. I want a billion plastic Alan Sugar dolls - Sugar makes a buck on everyone for doing nothing more than putting his name to them, the poor Chinese worker has to produce them for a dollar a day, the Earth has to supply the raw materials (which by the way is not an infinite supply) = happy Sugar / factory owner and middleman. Whilst the majority i.e everyone else has to deal with the problems produced by this type of insane thinking. A resource based economy is the only real way to go.

  • Comment number 9.

    The insanity of Capitalism explained in more detail -

  • Comment number 10.

    I think the right man lost his bid to be the Apprentice. Ed lost his bid and quite rightly so because he was scathing about his own profession, which is not a good advertisement for someone you are supposed to trust. Loyalty is a very prized possession in business. Apart from that he could not add up or work out product quantities. Amazing how these basic skills are ignored when it came to putting together his cv. And however nice he came across, I would still have fired him simply because I dont feel that Lord Sugar requires someone in partnership who has lost direction.

  • Comment number 11.

    How on earth can someone (Zoe) co-buy a house at 12?! You have to be 18 or over to purchase property, so I think there's something not quite right there. These people are complete idiots, full of hot air and empty promises and boastful accomplishments which mean something only to themselves..."what's an orange?" - with this as a typical example of Britain's "best of the crop" all I can say is I think the rest of us should emigrate...pathetic group of people but very entertaining to watch all the "me me me" attitude and accomplishments turned into dust and embarassment. Melody is the worst at the moment followed closely by Susan and Edna. Can see the fur flying already......

  • Comment number 12.

    Vincent reminds me of Private Joe walker from Dad's Army ( - smarmy, full of himself, thinks he's a lady's man, and uses enough "product" in his hair that if he went swimming, he would cause a natural disatser.

  • Comment number 13.

    Having watched the first episode, three of the guys stand out as potential winners, Jim Eastwood, Gavin Winstanley and Glenn Ward. Of the girls, the only one that showed any sense so far seems to have been Susan Ma. I am sure my opinions will change as the series progresses. Can't wait to see what a mess of things they make tonight :D

  • Comment number 14.

    Edna - her facial expressions are a joy to behold.
    Melody - the footprints on the moon quote - class.
    Vincent - "he's a 1950's throwback....."

    I am loving this years Apprentice already

  • Comment number 15.

    Early days but my money is on Gavin or Jim.

    Loving the first episode great bunch of misfits!

    Can't wait til tonights eposide.

  • Comment number 16.

    This comment was removed because the moderators found it broke the house rules. Explain.

  • Comment number 17.

    Here are my first two limericks! will try to do one per show........

    There was an Accountant called Ed
    Who should have just stayed in his bed
    He thought he was cool
    but looked like a fool
    and now his career is dead!

    Team Logic created an App and they lost
    so it must have been ( not very good!)
    Now Alex is wishing he didn't go missing
    cos Alan just gave him a slap

  • Comment number 18.

    What a load of rubbish Alan Sugar came out with saying " You don't need any money to start a business these days".
    On my calculations, his 拢250 investment would have been a very poor one in the real world of business. Ok, both parties came back to the boardroom with a Profit, but in reality this was a FALSE PROFIT, any normal business person will tell you this, when you run a business, and that is any business at all, there is COSTS involved. I had to laugh when I seen the boys selling there orange juice from a burger van in a prime location spot, now correct me if I am wrong here, but any person on this land including Sir Alan could not simply pull up in a Burger Trailer and start selling in a prime spot like that, for one the Greedy councils of this land would want there share of your profits in RENT for that prime spot, and this is not cheap, from my experience to take a burger van to that type of spot would cost you at least 拢100 a day in RENT, then of course it took 8 people to produce and sell his products, so my calculations based on the national min wage for 8 people working all day for about a 10 hour shift at approx 拢6 per hour would come in at 拢480 COSTS, so if I was to go down to my local produce wholesalers and spend 拢250 on produce and give it to 8 people to produce and sell on a prime location spot in a burger van and they came back with the results they did, including the girls doubling there money, I would have fired the lot of them. Even doubling your money at 拢500 would only leave you a 拢250 PROFIT, so if I had to pay out 拢100 ground rent 拢480 employee costs = 拢580, I would have been out of pocket by at least 拢230 and that is not including any other costs like transport ect.
    Even in the second show the phone app makes me laugh, Sir Alan says "See you dont need any money these days" LOL, this guy needs to wake up to the real world because there is no way again any normal person would be able to get any company to sell there product for them for free, everything you do in business has a COST BASE which means you have to make the CORRECT PROFIT MARGINS in order to simply survive, and even when you do manage a profit, there is our majestys HM Customs waiting in the wings to take a big chunk of this profit of you in taxes, and if you earn to much they will gobble up 40% of this profit.
    Sir Alan Sugar wake up, this is 2011, not 1967. No wonder the country was in such a mess under the labour

  • Comment number 19.

    could not agree with you more popeye - you forgot to afctor in the cost of the bottles and plastic boxes and folks etc, the prpearation kitchen and machinery, advertising boards need I go on. At the moment Jim is a head above the rest but I suspect this is clever editing and someone out of the wings will take the title. Melody and Susan are just plain annoying. Thought the boys had run away with the app task as they were fantastic in brain storming and planning etc - they just forgot the key briefing - global interest.

  • Comment number 20.

    The Apprentice
    We have seen the junior version. We have seen boys againsy girls. We have seen mixed genders. What we have not seen is a mixture of current type of apprentices & people who have been in business for quite some time. Nor a mixtures of more experienced business people being mixed with "new" blood. And, a mixure of older business age group with the current type. Then we will see how people who have been in business for a long while perform. I guess, under pressure their performance will not be quite up to their own expectations....... Any thoughts?

  • Comment number 21.

    This comment was removed because the moderators found it broke the house rules. Explain.

  • Comment number 22.

    I feel the same as camorn, I can't wait to see it either.

    [Unsuitable/Broken URL removed by Moderator]

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