By embedding the 50:50 process in the way students work today we hope those same future editorial leaders will take these values into their first roles and beyond.
Since 2019, 50:50 has partnered with the education sector to provide hundreds of student journalists and creatives with a mechanism to track representation in their reporting and content. The Universities Network wanted to build on this and 50:50 The Pitch was born. The idea is simple. To give students the experience of competing for work and producing content for a client 鈥� the 大象传媒's 50:50 The Equality Project.
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Creating
How the scheme works -
Understanding
Explore how 50:50 is being implemented -
Informing
Discover the work of student collectives -
Inspiring
Using the lens to tell diverse stories
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Our Story
It all started at the heart of the 大象传媒's London newsroom -
50:50 Festival
Past results showing that data can effect change -
New Voices
More diverse voices in 大象传媒 content -
Contact us
Want to support our efforts to increase representation? Get in touch