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Retailing – WJEC Costs and benefits of internet shopping

Retailing is the activity of selling goods or services to buyers for personal, family or household use. It has undergone a transformation in the past 60 years and this has had a profound effect on the cities and towns in which we live. It is a driving force for change in towns and cities within the UK and the world.

Part of GeographyRural-urban links

Costs and benefits of internet shopping

The biggest rise in 24-hour shopping is the rise of the internet. This makes it possible for people to engage in retailing without even having to set foot in a retail park, shop or supermarket. Every item, from clothing to groceries, household goods such as televisions to garden sheds can be ordered online.

Benefits of internet shopping

  • Convenience - shop from any computer or mobile phone with an internet connection any time, while avoiding the need to travel, pay for parking and queueing.
  • Greater variety - more shops online than any high street or retail park.
  • Cheaper goods - increased competition between retailers, for some on a global scale, brings down prices.
  • Accessibility - those with a disability that limits their mobility can choose to have goods delivered.
  • Comparability - using the internet makes it easy to research products or services very thoroughly, comparing prices and product details in order to get the best deal.

Costs of internet shopping

  • Security concerns surrounding payment by credit card over the internet.
  • Not being able to physically inspect the goods before purchase.
  • Goods getting damaged during transport.
  • Goods not arriving in time or at all.
  • Concerns over what information retailers are storing about customers, eg buying habits.
  • Fewer people visiting the CBD, high street and retail parks.
A row of empty retail premises on a street in Margate, England.
Image caption,
A deserted high street - the consequence of out-of-town retail parks and internet shopping