Young entrepreneur
Description
20 year old Russell Asquith identifies a gap in the market for a dry-cleaning business as his home town didn鈥檛 have one. He finds funding through the Doncaster Chamber of Commerce and the Prince鈥檚 Trust, and invests 拢28,000. The business is doing well and Russell is now keen to open more outlets. The how and why of the start-up is explained.
Classroom Ideas
Students can brainstorm all the costs required to start a new business. If they were to set one up in their area, what sort of business would have a good potential market, and where should it be situated. Half the class could work on identifying: 鈥業n what ways will it be easier to open the second outlet, having succeeded with the first?鈥 The other half can consider: 鈥榃hat problems must he prepare for in opening the second outlet?鈥 Compare the case study featured with setting up a dry cleaning franchise.
Understanding business
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